Video Remote Interpretation FAQs

7 min read
What is Video Remote Interpretation?  Video Remote Interpretation (VRI) is an on-demand interpreting service provided over the Internet, via video, through a computer or mobile device with a webcam.  What is the difference between interpretation and translation?  Although both practices share the common goal of taking information that is available in one language and converting it to another, they are two separate processes. Interpretation refers to listening to something spoken and interpreting it orally into the target language. Translation involves taking a written text and translating it in writing into the target language.  Are your ASL video interpreters certified by the Registry of Interpreters for the Deaf?  Yes, all LSA video remote ASL interpreters are RID certified.  What are the qualifications of your foreign language interpreters?  LSA’s foreign language interpreters undergo a rigorous three-step evaluation process which takes into account their experience, education, applicable certifications, subject matter expertise, and language and interpreting abilities.  What is the process to access an LSA video interpreter?  Once you are setup with an LSA account for VRI services, simply follow the steps outlined below:  On-Demand 
  • Sign in to the LSA App with your dedicated username and password. 
  • Select the language you need. 
  • Connect with an LSA video interpreter in seconds. 
Scheduled 
  • Navigate to the Web Browser or Application version of the LSA Interpretation App (formerly IRIS)
  • Select the ‘Scheduled Calls’ button on the top of the page and enter the ‘Request number’
  • PLEASE NOTE: If you do not have your ‘Request number’, once you are on the ‘Scheduled Calls’ page click the ‘Help’ button for assistance.
Is there any equipment I need to rent or purchase to utilize VRI?  No, LSA’s VRI services can be accessed via any desktop computer, laptop, or smartphone you may currently be using. All you need to connect to our video interpreting platform is Internet access and a computer or mobile device with a webcam. There is no expensive equipment to rent or purchase.   Does the service work on all Web browsers?  Our video interpreting system works on most popular Web browsers, including Google Chrome (preferred) and Mozilla Firefox.  Does the service work on mobile devices?  Yes, our video interpreting system works on iOS and Android devices.  Is special software required?  All you need to do is download the LSA App from the Apple App Store or Google Play Store and log in with your dedicated username and password.  Is there any difference in usability or performance between laptops and mobile devices?  No, as long as your device and network meet LSA’s video remote interpreting specifications, your experience should be the same no matter which device you choose to use.  Do you provide complete audio and video encryption?  Yes, all video interpreting conducted by LSA is 100% secure and inaccessible by outside parties.  What is the cost for using VRI?  All video interpreting calls are charged on a per-minute basis, which varies by language. A monthly minimum fee may also apply based on actual usage.  Is video interpreting in compliance with all applicable laws and standards of practice?  Yes, our video interpreting platform is compliant with standards of practice and applicable legislation, like ADA, HIPAA, HITECH, IDEA, CMS, Joint Commission, and Section 1557 of the Affordable Care Act.  What are the benefits of using a video interpreter compared to using an over the phone or onsite interpreter?  There are many benefits to using a video interpreter: 
  • Access a qualified ASL or foreign language interpreter within seconds in an emergency or short notice setting 
  • Eliminate travel time, mileage, advanced scheduling and wait time associated with onsite interpreting 
  • Pay only for the interpretation minutes used 
Are real-time reports available for video interpreting calls?  Yes, all VRI clients can pull customized reports based on language, location, requester, time of day, and trend activity levels in seconds through our completely secure, easy-to-use Client Portal.  

REBRANDING ANNOUNCEMENT: LSA Updates with Exciting & Modern Logo

5 min read

Exciting New Logo 

(July 2023) After more than three decades in business, Language Services Associates (LSA) has launched its new logo and appearance with an exciting view towards the future.  LSA remains the same industry leading language service provider customers rely on every day, but has a new and exciting look!   

With this rollout, LSA matches more directly its branding to its work, passion, vision, the solutions it brings to its amazing network of interpreters, people who speak different languages, and to its partners.    

The new logo has a vibrant and modern look, with brighter colors, sharper edges, and the “LSA Full Stop” – punctuating LSA’s full-service approach to providing the best customer service from start to finish – all reflecting its commitment to excellence in language services. Effective July 2023, the following logos will identify LSA to its customers (current and future), interpreters, employees, and vendors: 

LSA New Logos (2023)

Why the New Look? 

LSA’s old logo reflects the foundation it was built on and symbolizes how it got to where it is today. LSA is proud of its history and the accomplishments it has achieved with its customers over the past three decades. LSA proudly remains one of the leading language service providers offering a full suite of language services that allow our diverse communities to be included in all aspects of life, regardless of language. 

LSA has continued to evolve since its early days, but its logo and themed appearances have remained the same. LSA is thrilled to unveil a fresh new logo, new colors, and new themes that symbolize not only its progress but also its culture, its work, and the partnerships shared with thousands of clients to make the world a more understood and inclusive place. 

LSA is grateful for the support of its clients and partners over the years, and looks forward to continuing to serve you with the same level of dedication and commitment in the years to come.  

These logos, colors, and themes will also show prominently on LSA’s website, collateral, written communications, and proposals. 

Sunset Logo 

Effective September 30, 2023, LSA will sunset its prior logo for all new materials.  LSA still retains all rights to the mark, and previous information with that logo and mark remain valid unless expressly stated otherwise and in writing by an authorized representative of LSA. 

Questions? 

Any questions about LSA’s new logo or designs should be directed to LSA’s Marketing Department at Marketing@LSA.inc. 

Six Reasons You Need to Partner with a Language Service Provider

13 min readIn any industry, the ability to communicate with your clients, patients, or customers is critical to your success, and allowing language barriers to get in the way can be costly. The world continues to become more globalized every day. Employing the technological solutions and expertise of a language service provider will give you the necessary tools for offering clear communication with your limited English proficient (LEP) patients, clients, or customers, while also ensuring you’re in compliance with state and federal laws. Expanding your reach outside of one language group can be the difference between making it or getting left behind – not only for yourself, but for 67.8 million people that speak a language other than English at home. Providing language access via a language service provider is the best way to support equal access for limited English-proficient communities at your school, business, hospital, or practice. 

Here are Six Reasons to Partner with a Language Service Provider Today: 

 1. Access to Underserved Markets 

If your organization is looking to expand, it’s important to note that most consumers/patients prefer communicating in their language. Whether you’re looking to increase your reach globally, within the United States, or in your community, incorporating a language access plan into your services is a great way to avoid alienating a substantial portion of the population, while breaking into an often overlooked yet growing market. Language and cultural competency are fundamental to the inclusion of diverse people, and taking shortcuts when it comes to communication and outreach can have consequences.  

Businesses looking to target new markets with products or services geared towards a specific community or language group may benefit from expert cultural consultation. Even companies with the best intentions risk costly setbacks due to missteps in cultural competency – there have been several instances where large companies have had to pull or discontinue products due to cultural inaccuracies.  

At Language Service Associates (LSA) our interpreters and translation teams are language and cultural experts that can help you avoid errors and ensure that your efforts to reach a wider audience are successful.  

2.  Complying with State and Federal Laws 

Depending on your industry, you may be required by language access laws to provide interpreters for your limited English proficient (LEP) clients/patients. These laws include Section 1557 of the Affordable Care Act (ACA), the Americans with Disabilities Act (ADA), Executive Order 13166, and Title VI of the Civil Rights Act of 1964. 

Primarily, businesses and organizations that receive federal funding typically need to abide by these laws – schools, healthcare facilities, government offices, etc. But states may have their own laws that can also apply to several other sectors. Partnering with a trusted language provider offers you consultative experts that complement your internal teams with expertise in language services. This assures you receive the appropriate solutions necessary for complying with mandatory state and federal laws, that fit seamlessly into your routine and budget. LSA offers guidance and support to ensure that you fully adhere to mandatory regulations, and have the tools necessary to support your LEP population. 

3.  Improving Customer or Patient Services 

Communication is key in business transactions or providing care for patients or customers that require native language support. The easier it is to communicate, the better the experience will be for everyone – this is especially true in the healthcare sector where jargon and complex terminology can be difficult to understand in any language. Miscommunication can lead to mistrust, loss of clients, misunderstood diagnosis or treatment, and numerous issues that can negatively impact your business or practice. A language provider offers interpreters trained and/or certified in different sectors that keenly understand industry terminology and standards. These interpreters help bridge a gap between staff/employees and their LEP clients/patients that often gets in the way of providing first-rate service or care. LSA’s interpreters are selected only after enduring a rigorous qualification process with only one in 40 meeting our standards. These interpreters are well-versed and highly experienced in their specialized sector and can be the difference you need. 

 4. Building Brand Trust 

In various cultures and languages, messages can be interpreted in many ways. While in English, your business may be sending a clear message to your customers, that same message may have an entirely different meaning in Arabic or Spanish. Partnering with a trusted language service provider will give you the tools to communicate clearly with LEP populations, breaking down language and cultural barriers. This will protect your brand’s reputation and build trust among consumers who seek out organizations that make an effort to communicate with them. Building consumer trust begins with clear communication in a variety of languages. Language Services Associates has a team of highly experienced translators and interpreters with expertise in the business sector to facilitate clear, culturally appropriate communication between your company and diverse clientele.  

5. Saving Money 

In most industries, encountering people who speak another language is fairly common. How an organization addresses their diverse clientele can be the difference between not only offering the right products or care, but also how much money is lost or spent. A bilingual employee may help with a customer or two, but remember that a bilingual employee doesn’t have the same range of knowledge and experience that a qualified interpreter brings to the table. Asking a bilingual employee to serve as an interpreter also puts pressure on them while taking time away from their actual job. A professional interpreter’s experience goes beyond just understanding language – they know cultural nuances, body language, and can convey meaning faster than your average person (especially when a word doesn’t have an equivalent in another language). Legally, using an employee in place of an interpreter can have consequences. In medical settings, if an untrained bilingual employee was to misinterpret a word or meaning, this could result in errors of diagnoses, treatment, and aftercare. This might lead to patients being readmitted, or a lawsuit if serious consequences were to transpire for the patient. 

You can hire a freelance interpreter, which may seem like a cost-effective solution in the short-term, but they tend to set their own schedules and charge a high price – and since they set their own itinerary, the wait to bring them into your facility can be costing you money in the interim. Language providers carefully vet their interpreters and offer industry-specialized agents that have undergone rigorous training and monitoring.  A language provider offers access to over-the-phone interpreters (OPIs) on demand in hundreds of languages ready to take your call. Or, if it’s more appropriate, video and in-person solutions are available as well. LSA improves the client experience and agent metrics when a client interaction requires an interpreter.  

6. Access to Hundreds of Languages with Sector-Specific Expertise  

Through various customizable solutions, language service providers offer a direct line to hundreds of languages and dialects. Interpreters specialize in individual fields (medical, finance & banking, contact centers, legal, etc.) with a clear understanding of the terminology used, and access to tools and study guides to keep their skills sharp and up to date. From American Sign Language to Spanish to rare dialects, language providers have the tools to prevent communication oversights that can harm your business. LSA’s interpreters have access to reference material and study guides for continuous training. They’re monitored and tested to maintain the highest quality standards. 

Learn more about LSA’s customizable solutions today! 

Contact our team at 800.305.9673 X55305 or fill out our contact form in seconds. 

Over the Phone Interpretation FAQs

9 min readHow does Over-the-Phone Interpretation work? 

Our Over-the-Phone Interpretation service allows you to communicate with a non-English speaker via a telephone interpreter. The interpreter converts the spoken word from one language to another, enabling listeners and speakers to understand each other. 

What is the difference between interpretation and translation? 

Although both practices share the common goal of taking information that is available in one language and converting it to another, they are two separate processes. Interpretation refers to listening to something spoken and interpreting it orally into the target language. Translation involves taking a written text and translating it in writing into the target language. 

How long will I have to wait for an Over-the-Phone interpreter to be connected? 

On average, you will wait 22 seconds to be connected to an interpreter via the telephone (15 seconds for Spanish). However, you may be required to wait longer if the available resources for the requested language are experiencing unexpected demand. For rare language requests, it is sometimes helpful to call ahead and pre-schedule your Over-the-Phone interpreting session. 

How many languages do you provide? 

Our Over-the-Phone interpreters are available and ready to assist you in hundreds of languages. 

What if I don’t know the language my client is speaking? 

Our call center coordinators are trained to help identify your language needs. Simply let the coordinator know that you are unsure of the language your client is speaking and they will be able to assist you. 

How many telephone lines can be connected at once? 

We can connect up to 49 third party calls at a time. 

Is this consecutive or simultaneous interpreting? 

Over-the-Phone interpreters are consecutive interpreters, which means the interpreter only interprets after you have completed a thought, then the non-English speaker responds, and so on. Simultaneous interpreters interpret while you are speaking, which does not work effectively via the telephone because two parties speaking at once is often inaudible. 

When does the charge for the call begin? 

The charge for the call begins as soon as the Over-the-Phone interpreter is connected to the line and communication is established. 

What do I do when the interpreter is connected to the call? 

When the interpreter comes on the line you should immediately take control of the call. You may start by introducing yourself, briefly explaining the nature of the call, and requesting that the interpreter say a few words to the non-English speaker to ensure that he/she is able to communicate. Next, you should begin speaking to the non-English speaker in the first person, as if the interpreter was not there. 

CORRECT: “Hello, my name is John. How can I help you today?”
INCORRECT: “Tell her my name is John and ask her what I can do to help her today.” 

Remember to pause at the end of a thought to allow the interpreter time to interpret. 

Can I tell the interpreter what questions to ask? 

You should never tell the interpreter what questions to ask. The interpreter will interpret exactly what you say as if he/she was you. Interpreters do not serve as third party agents but are there only to communicate your words directly. They should not add, edit, or omit anything that you say. 

Can the interpreter answer the questions for my client? 

The interpreter cannot answer questions for your client. The interpreter is there only to facilitate communication between the non-English speaker and the English speaker. The interpreter will only interpret what the client says. 

May I request a particular interpreter? 

You may request a particular interpreter.  Provide our call center coordinator with the interpreter’s ID number and we will call the requested interpreter to see if he/she is available to take the call. 

What if I encounter an issue with an interpreter? 

Our dedicated Client Experience department is available to assist you should you encounter any issues with an interpreter. You may contact LSA’s Client Experience team by phone at 866.221.1301 or on the Web. 

What do I do when the call is finished? 

When the call is finished you can simply hang up. The charge will be completed as soon as you disconnect the line. 

How do you guarantee the quality of your Over-the-Phone interpreters? 

We are committed to providing the highest quality interpretation support.  In order to be eligible to take calls for our clients, all telephone interpreters must go through our robust three-step Interpreter Selection Process. This process starts with a review of the interpreter’s general qualifications. We then administer a series of tests to validate the interpreter’s language proficiency and assess his/her interpreting skills. 

Do your interpreters know specific terminology? 

Once an interpreter is activated and placed into our network, he/she has unlimited access to a multitude of helpful resource documents and training materials. These items include industry and company-specific glossaries and vocabulary lists. Interpreters review these documents on an ongoing basis so that they are fully equipped to provide the highest quality interpretation service possible. We will always provide you with an interpreter that possesses the appropriate education and industry experience that your request requires. 

How do you guarantee confidentiality? 

All of our linguists are held to a strict Code of Ethics and recognized professional standards, which includes strict compliance with the confidentiality of client information. 

Translation and Localization FAQs

10 min readHow does the Client Portal work? 

With LSA’s secure online Client Portal, you can submit documents for translation 24/7/365. LSA’s Client Portal also allows you to approve estimates, monitor your projects, and retrieve your translated documents online. Your Client Services Specialist, Account Manager, or Project Manager can set up an account for you. 

What is the difference between interpretation and translation? 

Although both practices share the common goal of taking information that is available in one language and converting it to another, they are two separate processes. Interpretation refers to listening to something spoken and interpreting it orally into the target language. Translation involves taking a written text and translating it in writing into the target language. 

How long will it take to translate my documents? 

Processing time for translation depends on a variety of factors, including the number of words in the document, the file type, the rarity of the language(s) requested, and the type of translation being performed. To speed up the process and reduce your cost, please provide editable native files, including all images, fonts, and instructions for handling, if applicable. If your project is urgent, we proudly offer rush services for an additional fee. 

How many languages do you provide? 

We offer professional translation and localization services for any standard world language; that is, any language having an alphabet and agreed upon grammar and spelling conventions. Conversion to Braille is also available for English documents. 

What if I’m unsure of the language of the source document? 

Our Project Managers are trained to identify languages for our clients. Simply let your Project Manager know that you are not sure of the language, and he/she will be able to assist you. 

May I request a particular translator? 

We match translators to a particular project based on the following factors: native language, experience, education, and expertise in the subject area. Often, clients will be matched with the same translator(s) to maintain consistency. 

What if I have a question about a project? 

For all translation questions, please contact LSA’s Client Services department at 866.221.1301 or on the Web. You may also contact your Account Manager, Project Manager, or the Translation Division Manager if you have a question about a particular project. To view the current status of your project, please log in to the Client Portal. 

Where do I send requests for translation? 

If you are a new client, please send your request for translation to our Sales department at 800.305.9673 X55305 or on the Web. If you are an existing client, you can upload your file(s) via the Client Portal or e-mail the document to your Sales Account Manager. Upon receiving your first request, our Translation Division Manager will assign the project to a dedicated Project Manager. Please include your contact information, the language(s) requested, and any special instructions. 

How can I pay for my translation? 

If you are a new client, an LSA Sales Manager will be happy to set up an account for you. We offer several payment options for services, including monthly payments (based on service agreement), credit line payments, purchase order payments, and credit card payments for smaller projects. 

What type of documents are you equipped to translate? 

We can handle almost any type of source file, from handwritten documents to HTML. Below is a list of some of the most common file types we typically work with. If your source file type is not listed below, please contact your Project Manager for confirmation. 

  • Microsoft Word, Excel, PowerPoint, and Publisher 
  • Adobe InDesign, PageMaker, Photoshop, Illustrator, Flash, and Acrobat PDF 
  • Website, Database, and Resource Files
  • SCORM Packages 
  • QuarkXPress 
  • HTML 
  • XML 
  • AutoCAD 

What levels of translation do you offer? 

We have a combination of different translation methods for our clients to choose from, including Enhanced Machine Translation (EMT), with or without post-editing; Translation, Editing and Proofreading (TEP); and Translation, Editing, Proofreading and PM Proofreading (TEPP). We often combine different levels of translation to meet our clients’ budget and project requirements. Our TEP and TEPP processes are ISO 9001:2008 Certified. 

How do I determine what level of translation I need? 

We will explain the different translation levels in detail and make recommendations based on the materials you provide for translation. We firmly believe that client education is the most important factor in the translation level selection process and is vital to the success of every translation project we undertake. 

What is enhanced machine translation? 

Machine Translation (Regular and Enhanced) 

Machine translation (MT) is the conversion of text from one language to another via purely automated means (content is not translated or reviewed by a human linguist). Enhanced MT involves an engine that has been trained for a given customer’s verbiage or subject matter. This training provides a higher degree of accuracy than a standard MT. LSA can perform both regular and Enhanced MT of your materials upon request. 

    Machine Translation (Post-edited / MTPE) 

Machine Translation that has been post-edited (MTPE) is a regular or, preferably, Enhanced machine translation that has been reviewed by a human linguist after completion of the MT stage to “clean up” the translation, in order to ensure a higher degree of accuracy than even an Enhanced MT can provide, while retaining the speed and cost advantages of utilizing MT. LSA can provide MTPE upon request. 

What if my material is constantly changing? 

In most cases, we can locate and identify all changes to your assets, whether they are simple documents or complex websites, to ensure that new and updated content is translated as it is created. 

Do you have professional translation experience in a particular industry segment? 

We have experience providing professional translation and localization services across virtually every industry, including healthcare, insurance, sports, utilities, education, government, manufacturing, and banking & financial services. 

Do you specialize in a particular area of translation and localization? 

We specialize in the following types of translation and localization services: 

  • Website translation and localization 
  • E-mail support services 
  • IVR prompts 
  • Software localization 
  • Video script and multimedia translation 
  • Technical document translation 
  • E-learning and training translation 
  • Marketing and advertising translation 

Onsite Interpretation FAQs

9 min readWhat languages do you offer? 

Our Onsite Interpreting service is available in hundreds languages, including American Sign Language (ASL). 

What is the difference between interpretation and translation? 

Although both practices share the common goal of taking information that is available in one language and converting it to another, they are two separate processes. Interpretation refers to listening to something spoken and interpreting it orally into the target language. Translation involves taking a written text and translating it in writing into the target language. 

How do I make a request? 

You can request an onsite interpreter by logging in to LSA’s Client Portal, or by calling 866-827-7028. 

What information will I need to provide when making a request? 

In order to process your request, we will need the following information: date, time, location, address, contact number, type of appointment and any other details pertaining to your assignment, such as the name of the individual requesting the interpreter and who the interpreter should report to upon arrival. When making your request, please be as detailed as possible so that we can match you with the most qualified interpreter. 

How much notice do I need to give to schedule an onsite interpreter? 

We will always strive to fill your interpretation needs, even for immediate and same day requests. However, to increase the likelihood that your interpretation needs are fully met, we ask that you provide us with as much notice as possible.  Please provide us with at least one weeks’ notice for foreign language requests and two weeks’ notice for ASL requests. 

What if I need an onsite interpreter right away? 

If you need an interpreter for an emergency, we will make every attempt to find someone that is available for your assignment. If you cannot wait, our  Over the Phone interpretation service is available on demand. We can connect you to a highly qualified telephone interpreter in hundreds of languages in just seconds. 

What if an interpreter is not available within a reasonable travel distance? 

Our linguists are continuously being evaluated and supplemented to ensure interpreters are available to accept assignments in the areas where our clients need the service delivered. If an interpreter cannot be located, we will give you an alternate date or time when one is available, or we will coordinate with the interpreter the travel arrangements necessary to get him her to your site. 

Are your interpreters trained in industry terminology? 

Once an interpreter is activated and placed into our network, he/she has unlimited access to a multitude of helpful resource documents and training materials. These items include industry and company-specific glossaries and vocabulary lists. Interpreters review these documents on an ongoing basis so that they are fully equipped to provide the highest quality interpretation service possible. We will always provide you with an interpreter that possesses the appropriate education and industry experience that your request requires. Learn more about our strict quality standards for onsite interpreters. 

Will we receive a confirmation that an interpreter has been assigned? 

We can confirm your interpreter via a phone, or e-mail, as per your request. You can also check the status of your interpreter at any time by logging in to our online scheduling platform. 

How do you guarantee confidentiality? 

Our linguists are held to a strict Code of Ethics and recognized professional standards, which include strict compliance with the confidentiality of client information. 

May I request a specific interpreter? 

If you have a particular interpreter you would like matched to your account, please include his/her name on your request form. We will always attempt to match that interpreter to your assignment first. If that interpreter is not available, another resource can be found. 

What is the difference between simultaneous and consecutive interpreting? 

Consecutive interpreters will only interpret after you have completed a thought. The information is then relayed to the non-English speaker by the interpreter. This type of interpreting is common for events such as depositions and medical appointments. Simultaneous interpreters, on the other hand, continuously interpret while you are speaking. This mode of interpreting is standard for conferences and court rooms. 

How many interpreters will I need for my assignment? 

The number of interpreters required to fulfill your request depends on a variety of factors, including the number of non-English speakers and the level of interaction. For conferences, simultaneous assignments, ASL requests of more than two hours, and ASL assignments that are legal in nature, a team of interpreters is usually required. Legal ASL assignments often require a Certified Deaf Interpreter (CDI) teammate in addition to a hearing interpreter. After receiving your request, we will be able to determine whether or not team interpretation is necessary. 

What if I’m uncertain of the language? 

Members of LSA’s onsite interpreting department will help you identify the correct language. We can also utilize our Over-the-Phone interpretation department for positive language verification. 

Do you provide certified on-site interpreters? 

Certification types vary by state. We will make every effort to match your account with an interpreter that is credentialed with your desired certification, or an equally qualified skillset. 

What types of assignments do you send interpreters to? 

Medical appointments, court cases, depositions, arbitrations, sporting events, insurance statements, wiretaps, social service visits, mental health assessments, criminal line-ups, industrial site tours, foreign delegations, and industry conferences are just some of the many types of requests we have provided onsite interpreters for.